I’m sure a lot of you have recently become familiar with the ridiculously affordable brand that’s taking the beauty world by storm… if my post title didn’t give it away, I’m talking about The Ordinary.
Sitting under the Deciem umbrella of skincare brands, The Ordinary offers a wide range of no frills, no nonsense, scientifically developed serums, creams, molecules and acids which are all designed to target whatever skin foible you may have, without all the extra added crap! They’ve even recently launched their own high coverage foundation line which has had a 25,000 person waiting list! If that doesn’t tell you something then I don’t know what does! There’s nothing we want more than a product everyone’s raving about and we can’t get hold of. And so the hype builds…
I’m currently trying a very small selection of the huge range they have to offer, their Colours Full Coverage Foundation included. So let’s break it down and I’ll share a few of my thoughts…
Hyaluronic Acid 2% + B5
My journey down the yellow brick Deciem road started with the Hyaluronic Acid 2% + B5. I’d recently learnt that hyaluronic acid has amazing water retention properties, attracting up to 1000 times it’s own weight in water, keeping skin plump and hydrated. Which suggestively aids in the anti aging process. The Ordinary Hyaluronic Acid retails at £5.90 for 30ml (on their own website), making it an extremely affordable product to explore. Only 5-6 drops of this are needed for each application, and as a little goes a long way the 30ml bottle lasts a fair amount of time.
The serum is a clear, fragrance free liquid and texture wise is quite thin in consistancy. I apply a few dots to freshly cleansed skin and work all over the face. I do find I have to work fast with it though as it dries down very quickly. One thing I didn’t expect and in truth wasn’t a fan of upon first use is that it leaves a slight tackiness behind on the skin. This does however disappear with some moisturiser. As for results, very impressed! The skin instantly feels plump and firm, and gives a great canvas to apply further skincare and make up to. I’d say the physical sensation of firming tends to wear off after a while, but I’m assuming that this is due to the product sinking further into the skin and doing it’s job in the deeper layers. For the price this product is well worth trying, and I’m already on my second bottle! I’ve recommended this to a couple of friends as I really do think it’s fab!
AHA 30% + BHA 2% Peeling Solution
Second product on the hit list is The Ordinary AHA 30% + BHA 2% Peeling Solution. This shockingly red little bottle claims to offer a quick 10 minute exfoliating facial. Initially anything with the words peeling or acid in it sound quite scary, but in reality it’s not as clench inducing as it sounds! Dispensed by pipette, a few drops are simply popped onto clean dry skin, then distributed evenly across the face. (Warning – this does look remarkably like fresh blood and you’ve just been involved in some sort of massacre!). Now I do find that this product does give the skin a tingling sensation, and I’d say it definitely feels like it’s doing something. After 10 minutes it’s washed away, leaving behind impressively smooth skin, and I even feel the skin is brighter! Interestingly I’ve experienced that blemishes that are under the skin, ready to rise like a volcano, are actually brought to the surface to be dealt with (if you’re a squeezer that is!). I probably use this once a week for a good old strip down, but no more as I’m not sure how my skin would react, it seems quite a potent product. At £6.30 for 30ml this again is a bargain, and quite amusing to use!
Salicylic Acid 2% Solution
Next up and last on the skincare front is the Salicylic Acid 2% Solution. This is a smaller bottle, distributed as 15ml for £3.90 (positively ridiculous I know!!). Again, this solution acts as an exfoliator, but is also aimed at direct blemish treatment. It can be applied all over the face to ‘maintain visable clarity with continued use’, but I purchased this with spot zapping in mind. Sadly, for me, it does nothing. Neither the texture or appearance of the blemish changes, or aids along the healing process. In fact I find the Peeling Solution discussed previously offers more visable effects. Maybe my skin is just non responsive, or my volcanos are a bit more stubborn, but it’s a no go for me on this one. Hey, you win some, you lose some.
Colours Full Coverage Foundation
Last, but by no means least is the highly raved about Colours Full Coverage Foundation. Firstly there are two things that stand out for me about this. One being the price, at only £5.90 for 30ml it’s a bloody steal! The second being the vast range of shades available. Not only are there options for very fair skin tones all the way through to deep tones, but many if not all of them are broken down into undertones, including yellows, pinks and neutral. Then further more they offer shades with silver or gold highlights built into the formula. Personally I think this is amazing. There’s something for everyone, and it would be great to see more cosmetics brands adopting this feature.
So onto the actual product itself. It’s packaged in a plastic pump top bottle, which turns to lock (perfect for travelling as there’s no lid). I’ve gone with the shade 1.2N Light Neutral, and its matches my fairish skin tone exceptionally well. One pump is all I need, the consistancy is quite thin and it does spread well. Then I use either a Beauty Blender or buffing brush to apply. Personally I get a better, more flawless finish with a BB, but then I experience the same results with my No.7 foundation. The buffing brush works the product into the skin for a more ‘own skin’ look. Coverage is perfect and full, and I’m very impressed with how long lasting it is. It barely needs touching up, sometimes on my nose or chin maybe but they are particularly red most of the time anyway. Other products such as blushers, powders etc sit well on top of the foundation, and stay put too! If I did have to poo poo any aspect of this foundation, it would be that it just doesn’t seem to want to be friends with my This Works In Transit Camera Close Up Primer, which I’m very sad about. The foundation doesn’t sit well on top and I’m left with a lot of texture. But it is great with the Clinique primer so I have a solution! To me this product IS worth the hype, and The Ordinary even offer a serum foundation promoting lightweight, medium coverage. Again, in a vast variety of shades. For me there isn’t a box this line doesn’t tick. Plus they have an SPF 15 claim for Colours sold in the EU.
So in summary, 3 out of the 4 products I’ve tried get a big thumbs up, and I would certainly purchase again. Shame about the Salicylic Acid Solution but not everything works for everyone. This brand really seems to be the shiny jewel everyone’s saying it is. They’re cruelty free, the packaging is simple yet feels expensive, 3 of the 4 items are in glass bottles! It’s no nonsense, ridiculously affordable and scientifically led which really instills a trust from the get go. Can this all be too good to be true? I hope not. Well done Deciem, you’ve got a fan in me and I look forward to exploring more of the range in the future!
The experience I write about above is a personal one, for me and my skin. All products are used as instructed on the packaging, and results may vary from person to person.
I hope this has been useful for anyone wanting the delve into The Ordinary, and for those who use these products already and just want to compare notes!